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Organic vs. Paid Social Media: How to Leverage Both?

Most of us have personal accounts on social media platforms, and everyone tries to handle them in the best way. But, using these social media platforms for business is a little different. You need to create a social presence for your business, build the brand values, and keep finding ways to promote your products/services.  When […]

Benefits of the Boomi Platform for Businesses

Each business is taking the road to digital transformation. But one of the biggest roadblocks to the process is the lack of solutions for connecting and integrating business systems to ensure efficient data management. Hence, businesses may need to use a multipurpose integration platform as a service (iPaaS) solution for managing the operations effortlessly. Boomi […]

5 Tips to Increase Your Social Media Engagement

Marketing has become easier but also complex with advances in social media. It can boost brand awareness and conversions for many businesses. Social media has become a key catalyst for brand growth. Every business must promote its brand through social media and engage customers. It’s not just about content but how you post it and […]

Why is Cloud Computing the Future of Enterprise Application Platform?

In the history of technology, the last few years have been the most astonishing and have seen a constant evolution of innovations. In this competitive digital age, continuous up-gradation is the only way to survive, flourish, and stay connected to your users. Welcome to the era of Cloud Computing!  We know that cloud computing is […]

5 Ways Artificial Intelligence Impacts Healthcare Industry

AI is getting increasingly famous for completing human jobs more quickly and efficiently with fewer errors. And did you know that the global artificial intelligence market size is expected to grow to $997.77 billion in 2028 from $93.53 billion in 2021? So businesses can get an idea of the scope of success with AI! The […]

6 Essential Social Media Marketing Trends 2022 and Beyond

As we step into a new year after settling into the new normal after the pandemic, marketers have been scratching their brains hard for coming up with new marketing strategies to take their business to new heights. Unfortunately, several companies took a hit because they didn’t keep themselves updated and didn’t adopt the trending approaches. […]

8 Financial Benefits of Managed IT Services

We can all agree that not all internal IT services are equipped to keep up with innovation. Managed IT services, meaning the handover of the IT operations to a provider, comes to the rescue in such a case. It includes 24×7 network monitoring, problem resolution, security, and IT support on demand. Organizations prefer going for […]

HR and Cloud Computing: How the Cloud is Transforming HR?

The introduction of cloud computing has been one of the most significant technological advancements in recent years. Cloud computing has now made its way into the human resources department, transforming how it functions daily.  Not only do businesses now have more affordable HR at their disposal, but the cloud has increased the solutions available to […]

Why is IT Monitoring and Reporting Critical to Your Company’s Success?

The IT monitoring process helps analysts determine whether the IT equipment is online and performing to the expected service levels, while resolving any issues. Considering its usefulness, many companies are now adopting IT monitoring and reporting.  IT monitoring tools range from basic checks to more advanced tools that can precisely examine a product’s performance, or […]

6 Steps to Attracting Paid Traffic That Converts

Even though you might be getting a lot of website traffic, if you cannot convert that traffic into leads, you cannot build a funnel to help make sales. Without sales, there won’t be any revenue. And revenue and profits, one cannot invest back into traffic and lead generation.  Here, the focus should be on gaining […]

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